5by8, #15: The Ages of Fan (I)
originally written for and posted on Comicsnob.com [Dec ’06 – May ’08]
The first of several columns where we look at just how American anime & manga fandom developed — to the point where today we use the phrase otaku, we know what it means, we know it’s not complimentary, and we still describe ourselves as otaku anyway.
The Ages of Fan I — that guy Tezuka
Of course, those of the modern generation of fans bear little resemblance to myself (broke, alcoholic, 30 y.o. otaku fanboy loser… hm. actually, I think I’ll put that on a t-shirt) just as the fans of my ilk (which we’ll likely refer to as the Robotech generation in some future post; I was 11 during Robotech’s first run) bear little resemblance to our forebears, the the brave pioneers who got hooked on Astro Boy, or Speed Racer, or Battle of the Planets, or Star Blazers, or… well I suppose this is why we are inaugurating this mess as an ongoing feature here on 5by8.
But as our first column on this topic we won’t yet be looking at these American shores, but rather across the Pacific and back through time, past even Astro Boy, to the dark and dismal days right after the giant buzzkill known as World War II (the obvious nadir of Japan-US relations, except it wasn’t… odd that) and more importantly back to the dark ages before manga. Back to 1947.
Manga, as a word, predates 1947 by at at least 150 years. Translation is always a tricky science, but the definition I most often see for manga, particularly in regard to the earliest efforts, is “whimsical pictures” …or dare I say, cough “comics,” if one cares to scratch even a millimeter into the entymology of that equivalent English term.
However, 1947 is the date I cite as the origin of manga because of that guy Tezuka and his book Shin Takarajima, most often translated as “New Treasure Island”.
Here’s why:
New Treasure Island was a cheap one-off targeted to kids, sold not through bookstores, but rather through toy stores. It was an akahon (a “red book,” so named from the garish red ink used on the covers) printed on cheap recycled newsprint rather than the more expensive rice paper used for the “real” comics of the day.
Here’s the thing: as a cheap one-off, it was free from a lot of editorial oversight, so Tezuka could tell the story he wanted. (Then as now, some publishers and editors seem certain that they know better than anyone else what is salable.) Additionally, at roughly 200 pages, it offered the kids some real value for thier lunch money. (also as opposed to the other manga of the day). And even though it was cheaply printed, it was expertly edit: for the time done.
- Are there other Japanese comics that predate Tezuka? Yes.
– Are there manga—that is, extended storylines— that predate Tezuka? Yes.
– Were there other artists with cinematic sensibilities making comics in Japan, even as far back as when Osamu was a kid? Well, yeah, actually there were.
Did any of those turkeys sell a million copies?
Now ya see, this is were the deification and installation of Tezuka at the head of the manga-ka pantheon really begins to get some traction. New Treasure Island sold 400,000 copies during it’s first print run, and I’ve seen uncorroborated but plausible sources that indicate that they sold twice that many in subsequent reprints. (over 60 years, in reprints… I’d bet it’s sold two million, easy)
Let me backtrack a half step, and go back to “Cinematic sensibilties”. Osamu Tezuka was a movie fan going way back; (if internet sources are to be believed) due to a connection of his father’s, he used to watch movie reels all the time, including Disney and Fleischer Cartoons. Whatever the provenance, it’s hard to argue with the printed record: Tezuka’s work certainly reflects a debt both to the cinematic arts and to western-style animation of the 30s and 40s. We can note the use of a “camera” perspective; with pans and close-ups, panels unfolding in “slo-mo”, and a rather definite break with the proscenium arch utilized in so many comics up to this point.
What else can we blame on Tezuka?
Big Eyes. Yep, that was him. Though as I noted in 5by8 #1, he borrowed that from American cartoons, so it’s always interesting to hear Americans complain about manga, but not Mickey.
There’s gender-swapping characters, from Metropolis (1949). Someone else may have thought of it, but I think this is the first manga instance in print.
In 1950, there was Jungle Taitei (aka Kimba) — which was the first long-running serial. Today most of what we call manga are serialized in chapters, running for months or years. [edit: good point, but proven to be false at its base by comments on the original post]
In 1954, Princess Knight, the first Shoujo manga—from Tezamu, and presumably ever (at least according to wiki)—premeired.
And shonen (or seinen) comics were of course developing: “the appearance in 1959 of the two weekly children’s manga magazines, Shonen Magazine and Shonen Sunday, served to firmly establish the sort of manga culture we see today.” Just as most manga are serialized—anthology magazines like these are where they’re first printed.
In the meantime, we should note the women comickers of the magnificent 24s (from the 24th year of the Showa Era, alternately known in English as the fabulous 49ers) were just starting to grow up and read comics; as well as the genesis of the first “manga” generation, those lucky fanboys born in 1950. I’m sure we’ll touch on both of these later.
All this is about Japanese comics and fans, though: ’63 is the date of note for American audiences, and Astro Boy on American TV is where we’ll pick up the column next week.
Further reading and references:
Wiki: Manga
Wiki: Shoujo
Matt Thorn — Mangagaku: A History of Manga
Web Japan: Manga
Locus: Manga
Paul Gravett: Manga
Global License: Manga
Kyoto Manga Museum
wagging the dog
Matt Thorn (see also, here) was kind enough to comment on this post at Comicsnob.com — since his comments added so much to the original post, I politely requested if I could copy said comments here.
Matt is a good guy, he said yes.
Comment from Matt Thorn
March 29, 2007, 9:57 amA few corrections, if I may.
TAGAWA Suihou’s Norakuro (”Stray Black”), which was serialized from 1931 till 1941 in the boy’s magazine Shounen Club, sold far more copies in its various manifestations than all of Tezuka’s akahon combined, and even in 1950, when Tezuka made the move from the less-than-respectable akahon to the respectable Tokyo-based children’s magazines, Tagawa and his character were far better known in Japan than Tezuka and anything he had made until that date.
“Expertly done”? Well, that’s a subjective matter, but Tezuka never allowed the original version of New Treasure Island to be reprinted. The version included in the Complete Works series is one he drastically redrew many years later. If you want a better idea of Tezuka’s technical skill at the time, find the reproductions of such works as Chiteikoku no kaijin (”The Mystery Men from Beneath the Earth”). His work was crude, and didn’t hold a candle to that of such prewar artists as Tagawa and two of my own favorites, OHSHIRO Noboru and MATSUMOTO Katsuji.
Jungle Taitei (”Kimba the White Lion”) was not the first extended serial. Even before Norakuro, mentioned above, there were plenty of hugely popular serials, such as MIYAO Shigeo’s Manga Taroh (1912) and KABASHIMA Shoh-ichi & ODA Shohsei’s Shoh-chan no bouken (”The Adventures of Shoh-chan,” 1923). Even if you limit your definition to long manga with a clear beginning, middle and end (as opposed to episodes that go on and on with no clear end in sight), Ohshiro had the jump on Tezuka by at least ten years, with such works as Kasei Tanken (”Mars Exploration”) and Kisha Ryokou (”A Train Journey”).
First shoujo manga? Nope. Shoujo manga had been around since the late 1920s. In 1934 Matsumoto had done a wonderful “graphic novella” (Nazo no Clover, “The Mysterious Clover”) that was a variation on the Scarlet Pimpernel scenario, in which the protagonist was a young girl. I strongly suspect that Clover was the model for Tezuka’s Sapphire, though I have no evidence beyond superficial resemblance. Matsumoto had another popular shoujo manga serial, the adorable and still-funny-today Kurukuru Kurumi-chan (1938)
The Wikipedia English-language articles about any aspect of manga history, particularly shoujo manga, are wildly wrong, and should be taken with a hefty grain of salt.
My own explanation for Tezuka’s “god” status is that he was the first manga artist to infuse his stories with serious themes that left a lasting impression on readers. What old-school manga artists and editors found shocking about his work was precisely that they were moving and dramatic, were reluctant to draw simplistic distiinctions between good and evil, and did not always have happy endings in which good triumphed over evil. When a very young Tezuka showed New Treasure Island to the famous elder cartoonist SHIMADA Keizoh, Shimada was horrified. “It’s your right to make this sort of thing,” he said, “but I hope it doesn’t catch on.” Of course, it caught on big time, and kids who grew up reading Tezuka, unlike children before them, became hooked on manga and continued to read them well beyond the age when they were expected to “put away childish things.” It was the themes–serious themes about the human condition–that made him a god, not his technical skill or innovation.
Finally, I’m pretty sure I was the one to originally identify the first “manga generation” as being born after 1950, my rationale being that they were the first to grow up reading weekly, rather than monthly, children’s magazines. (To my knowledge, no Japanese manga historian had ever made that clear connection between the first manga generation and the rise of the weekly format.) You can read the original and widely-plagiarized article in which I first made that assertion (publicly, in English) here:
http://matt-thorn.com/mangagaku/history.html
Comment from Matt Blind
March 29, 2007, 2:47 pmMr. Thorn:
You are, in fact, my source for the phrase “manga generation” and I had planned to cite and or quote your article when referencing those individuals in later columns. (If I get back to Japan– My thought is to focus more on North Amercian fandom, but the series needed to start somewhere.)
Being a lazy blogger, my primary source for quite a few of Tezuka’s “landmarks” was wikipedia; of course I did other reading (as much as one can, on the internet) but fell back on their dates and conclusions.
Obviously, trusting wiki has many problems, and I appreciate the corrections.
I’d refer all our readers to Matt Thorn’s article & site: while I was merely trying to fill a thousand-word opinion column, he has experience in the field and tackles the issue at hand with more academic rigor (as is evidenced in his comments here). That, and he was one of the sources I’ve read, if not this week for the column, than certainly within the past year. I should have included a link –yet another oversight I’m glad he corrected.
Comment from Matt Thorn
March 29, 2007, 7:24 pmThanks, Matt. And please call me Matt. (_;) Looking forward to your next column.













